AI Offsets

At Four Fin, we believe in offsetting the harm our work causes to ourselves and our planet. We offset our carbon emissions through Offset Alliance, give 1% of our top line revenue to environmental non-profits, and now, we're rolling out our commitment to offset our AI usage by engaging in pure humanity and human activities.
Let's Make Waves
Ocean with cliffs and waves
Large green and tan mushroom
Carly standing with a shovel in the snow

See below for the offsets we’ve logged since beginning our AI offsets program in 2025.

Wrote 70+ new poems.
Visited local tide pools as a team one sunny afternoon.
Attended VC Comms Con. Warm, real conversation in an old mission!
DJ’d a New Year’s Day yoga class at Trilogy Yoga.​
Spent a winter in Maine and fell in love with snow
Drank a mug of tea every morning without a phone or even a book
Took sunset walks on the beach with good friends
Saw 40+ sunrises
Regularly had amazing conversations with her dad over dinner
Organized several in-person art/lit/dance events
Read 60 physical books
Camped with family in her hometown in China (and got flooded in her camp)
Looked at packaging designs in the grocery store
Weekly meetups with her nephew to teach him English (or at least try)
Hours of call following up with a girlfriend’s new relationships
Being very competitive during Finspan game nights with friends
Over 50+ miles of dog walks and bird chases
Ran over 200 miles outdoors
Weekly no-screen trivia nights
Watched 80+ youth baseball games
Gave out supplies to the homeless on foot
Went on a boat in the San Diego Harbor at sunset
25+ small watercolor paintings
Manicured trees on a property in Julian
Countless hours cuddling with a newborn Fin
Grew 10 pumpkins from our compost for Halloween
Built a huge spider out of PVC pipes and exercise balls, also for Halloween obviously
30+ morning surfs as the sun rose
Played chess with a friend
Lifted weights (but not as many times as recommended)
Read 7 books
Made many, many mood boards
Meditated nearly every day (two Fins did this)
Went dancing with friends nearly every week
Took a somatic movement class
Wrote everyday in her journal in a non-native language
Made a traditional Hungarian dish (paprikas)
Beat her husband at Scrabble multiple times
Hiked the slot canyon at Annie’s Canyon Trail
Visited Antigua and unplugged for a week

If interested in joining our offset program to promote your AI offsets to encourage others to embrace the humanities, please reach out to touchgrass@fourfincreative.com and we’ll get back to you.

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Thanks for your interest in Four Fin! We love nothing more than helping good people make waves.
Carly DeMento

Carly DeMento

Content Strategist + Copywriter

Wordsmith, strategist, and overall language ninja.

Enneagram:

5

Curious & Inventive
Theme song:

Americans

Janelle Monae
  • Give her a snack and she’ll love you forever. This is one extremely food motivated human. Tacos, cheese n crackers, and dark chocolate are all accepted forms of currency.
  • She once traveled around the world by herself in less than three months. Her favorite places on the planet (so far) are Chiapas and Sicily. 
  • Her first word was moon.

      LINKEDIN

Evan Shulman

Evan Shulman

Brand Strategist

In order to make big waves (and have fun riding them!), helps craft a solid, substantive, (super bad) soul of a brand.

Enneagram:

7

Fun-loving & versatile
Theme song:
Rüfüs du Sol (Lane 8 Remix)
  • Proud 90’s U.S. Space Camp Graduate where I got as close as I was gonna get to my kid aspirations of being an astronaut. Now super happy to be an Earthonaut (like you).
  • For fun I read wikipedia articles, watch youtube explainers, and look up the etymology of words, often leading to waaayyyy too many tabs open in my browser.
  • I’ve DJed on an art car at Burning Man. My “theme song” is what got the vibe going. 

      LINKEDIN