- How long did you consider starting Sock Problems before finally jumping in feet first (pun intended)?
5 years. My last life running i.d.e.a. was a busy one. I was grateful to help grow the agency to 70 people and, when that happens, you stay focused on servicing those clients. It wasn’t until I was a year into working on my book about courage (Return on Courage: out in January ’19) that I started to realize that I wasn’t being very courageous myself. If you ink a book about courage you should live the premise! So I finally took action on Sock Problems and here we are today.
- What problem has gotten “socked the most” since you launched sock problems?
I think our “Baller” sock which Sock’s Prostate Cancer (25% of proceeds back to Movember) and our “Rainbow Pow” sock which Sock’s Hate (25% of proceeds back to The Trevor Project) are neck and neck.
- When you aren’t working hard on socking problems, where in San Diego might we find you?
Easy question. At the dinner table up in Encinitas with my family. I spend a lot of time outside of San Diego because of Sock Problems and Courageous (my Consultancy). So, when I am in San Diego, I try to be home and present with my family.
The Auker Group
- So, you’ve been consistently named “Top 1% of all REALTORs in San Diego County.” What has led to this distinction?
I did what some really brilliant mentors told me to do. Fast forward three years of doing that and having my focus on people and not selling houses… and low and behold, I sold a ton of houses.
- What’s the coolest home feature you’ve seen?
I’m still a sucker for a master bath shower with a panoramic view and a door to the outdoors.
- What’s your favorite secret spot in San Diego?
Red House Pizza in University Heights. (Although I don’t know how much of a secret it is… they’re always packed!)
Roxie Prima & Phoebe Cornog
CoFounders, San Diego Letters
- When did you team up as SD Letters, and how many murals have you painted together?
We teamed up in August 2015 and started San Diego Letters as a monthly Meetup group. After collaborating on planning events, branding the club, and promotion, we realized what a good team we made. After doing a couple freelance jobs together for fun, we realized that we had a passion for painting murals. We were both frustrated and unfulfilled with our full-time jobs so we decided to quit our jobs and turn San Diego Letters into a business in January 2016. We’ve been loving entrepreneur life and have big plans to continue to grow the business. Since we turned it into a business we’ve painted 42 murals and are excited to do our first international mural in Tasmania in a couple weeks!
- What’s your favorite thing about the gig?
Our favorite part about working for ourselves is the freedom to travel. We love teaching workshops, painting murals, and meeting up with our friends that we’ve had on our podcast (Drunk on Lettering) in every city we go to.
- Do you actually get drunk when recording the “drunk on lettering” podcast?
Yes, we actually get drunk for our podcast and most of our guests do too. The only time we don’t get drunk is when we have to record at 9am with a paper lettering artist in Mumbai!
Check out more about what Phoebe and Roxie are doing at sandiegoletters.com and see more of their work on their Instagram account @sandiegoletters and their podcast @drunkonlettering