- How long did you consider starting Sock Problems before finally jumping in feet first (pun intended)?
5 years. My last life running i.d.e.a. was a busy one. I was grateful to help grow the agency to 70 people and, when that happens, you stay focused on servicing those clients. It wasn’t until I was a year into working on my book about courage (Return on Courage: out in January ’19) that I started to realize that I wasn’t being very courageous myself. If you ink a book about courage you should live the premise! So I finally took action on Sock Problems and here we are today.
- What problem has gotten “socked the most” since you launched sock problems?
I think our “Baller” sock which Sock’s Prostate Cancer (25% of proceeds back to Movember) and our “Rainbow Pow” sock which Sock’s Hate (25% of proceeds back to The Trevor Project) are neck and neck.
- When you aren’t working hard on socking problems, where in San Diego might we find you?
Easy question. At the dinner table up in Encinitas with my family. I spend a lot of time outside of San Diego because of Sock Problems and Courageous (my Consultancy). So, when I am in San Diego, I try to be home and present with my family.